Translating their business to an app, without having to invest too much time, effort and knowledge, which they couldn’t spare at the time.
When the mobile app revolution came knocking back in the early 2020’s, the founders at partywinkel.nl were up to their ears in conquering the party supplies market. Not wanting to miss out on the opportunity that having an app would offer, they went looking for a partner that could get them mobile in a way that would require minimal effort and knowledge on their end.
‘We didn’t have the knowledge, or the budget to have an app custom made for us. We didn’t want to put out a cheap-looking app either, so the challenge was to find a partner who could provide us with a top-tier app, with minimum effort in both the realization as well as the management of it going forward.’